Bambi Enterprises, manufacturers of bedding products, at West Gosford is riding the Australian Made wave as consumers turn away from imported products as a result of the coronavirus. Managing Director, Peter Witney, said online sales had gone through the roof, mostly because people are looking for Australian made products. "At the same time our sales through Harvey Norman are going gangbusters and that is because they have remained open right through the 'lockdown'. Cus...

At its May 11 meeting Central Coast Council adopted a new way forward in respect of marketing tourism. With the current tourism marketing contract, which had a total focus on digital marketing using social media, expiring on 30 June 2020 the current model for tourism management has been identified as requiring a change. This is to ensure that the regional and strategic focus is achieved with the delivery of the Destination Brand Strategy, Tourism Opportunity Plan and meet the needs of...

In the retail trade its called 'shrinkage,' but it is straight out theft. An Australian-based study (Profit Protection Future Forum,) has found that shoplifting is surging, with major retailers losing over $3.3 billion last year alone. It is so prevalent that it has spawned an entire industry with shoplifters working together and operating their own how-to-steal websites," says Robert Bodill, Co-owner and Managing Director of Erina based manufacturer of a new innovative anti-...

When Kerry-Anne Blanket opened KAB Gallery under Crowne Plaza Terrigal in 2013 she had a very clear vision as to what she wanted to achieve and how to get there. KAB Gallery would be collectable art specialists for the Central Coast with a medium term focus on international sales growth of investment art by Australia's top artists. Her business plan clearly set out a targeted digital marketing plan with a website that provides potential buyers with all the information they need to b...

One of the most interesting aspects that have emerged from the coronavirus pandemic is the number of experts who, seeing an opportunity, have come out with all sorts of advice on how to get through this crisis. Some of this advice is coming from the government sector where, generally speaking, the term 'innovation' is a contradiction.And there are plenty of consultants, with no grass roots experience of actually running a business, getting in on the act as well. There is a lot o...